21 Apr
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In an announcement not-so-subtly timed to Earth Day, Lyft proclaimed its ride service is now carbon neutral.
In the fight against climate change Lyft co-founders John Zimmer and Logan Green explained this week that the San Francisco company was purchasing carbon offsets, making Lyft “one of the top voluntary purchasers of carbon offsets in the world.”
Instead of eliminating emissions from its vehicles, Lyft is participating in a program funding projects that reduce carbon emissionsCarbon Footprint, which works with businesses to manage their environmental impact, describes carbon offsetting as “a way to reduce the emissions that you can’t.” Read more…
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