Facebook’s facial recognition feature could help find missing persons

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Facebook’s new facial recognition features makes some people uneasy, but the tool could help find missing people.

Australian organisation Missing Persons Action Network (MPAN) has launched a campaign called Invisible Friends, asking people to add the profiles of missing people as friends on the social media platform.

Facebook’s new facial recognition tools will automatically tag people in photos, even if they’re in the background. Users will be notified, and asked if they want to be tagged in the photos. 

These profiles of missing people, like Zac Barnes who disappeared in 2016, are actually run by MPAN. That means the organisation will receive a notification if the person is tagged by Facebook’s facial recognition feature.  Read more…

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