The creators of Proactiv have a skincare company that uses an army of consultants to sell products — and it’s suddenly the most popular in America

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Rodan + Fields was the No. 1 skincare brand in North America in 2017 in terms of total sales, according to Euromonitor. It has a unique business structure. Products are either sold directly online or via its nearly 300,000-person team of consultants.
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